Flaptekst

Comprehensive and arresting, original and generous. Tim Pollard teaches you everything you need to know about making presentations that get the results you want-and some things you ought to know about being a human being worthy of getting them. -David Murray, executive director, Professional Speechwriters Association; publisher, Vital Speeches of the DayFor most people, delivering a presentation is a harrowing experience. Much is often at stake, yet presenters struggle to perform as well as they'd like. In this captivating book, speaker, author, and communications consultant Tim Pollard breaks this challenging moment down into its most important components and teaches you how to master each. How to prepare: Understanding your audience from an intellectual, emotional, and cultural perspective Grasping the importance and practice of exceptional rehearsal Valuing the venue: making it work for you rather than against you What to do: Mastering the presentation opening Exploring communication mechanics Managing your audience Who to be: Cultivating a winning style: the three pillars of authority, authenticity, and directiveness Harnessing the power of muscular language Leveraging the core tools of rhetoric With practical tips, relatable stories, and vibrant examples, Mastering the Moment employs Pollard's engaging style, making the guidance as absorbing to read as it is to adopt.