Rohit Bhargava - Personality Not Included Why Companies Lose th
| Schrijver: | Rohit Bhargava |
|---|---|
| Titel: | Personality Not Included Why Companies Lose their Authenticity- And How Great Brands Get It Back |
| ISBN: | 9780071545211 |
| Taal: | Engels |
| Uitgever: | |
| Bijzonderheden: | Goed, Gekartonneerd, 300p |
| Prijs: | € 17,50 |
| Verzendkosten: | € 3,50 (binnen Nederland) |
| Meer info: | Reveals the marketing potential of storytelling in an advertising strategy, explaining how trend-setting companies are repositioning their brands on blogs and on social networks while applying a strategic emphasis on projecting a corporate personality best suited to winning customer loyalty. |
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