Wim Vermeulen 158808 - Speak up now! Marketing in times of a cl
| Schrijver: | Wim Vermeulen 158808 |
|---|---|
| Titel: | Speak up now! Marketing in times of a climate crisis |
| ISBN: | 9789401486255 |
| Taal: | Engels |
| Uitgever: | Lannoo Campus |
| Bijzonderheden: | Goed, Paperback, 208p |
| Prijs: | € 21,50 |
| Verzendkosten: | € 4,50 (binnen Nederland) |
| Meer info: |
Winnaar van de PIM marketingprijs categorie Bewustmaker!\n\nTo make the shift to a sustainable future, major changes are needed from all of us. More than 80% of consumers are looking to companies to take the lead in this transition. At the same time, less than 10% of the corporate messages about sustainability are credible to the public. Speak up now! shows how we can make the shift to a world where business success goes hand in hand with the well-being of the planet.
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