David S. Weiss ; Claude Legrand - Innovative Intelligence
| Schrijver: | David S. Weiss ; Claude Legrand |
|---|---|
| Titel: | Innovative Intelligence |
| ISBN: | 9780470677674 |
| Uitgever: | John Wiley & Sons Inc |
| Bijzonderheden: | Hardcover, conditie: goed, The Art and Practice of Leading Sustainable Innovation in Your Organization |
| Prijs: | € 14,95 (Excl. verzendkosten) |
| Meer info: |
Innovation is a key source of competitive advantage, but it remains frustratingly elusive for many organizations. Too many organizations try to improve innovation by focusing on one element at a time, particularly in the area of new products and services. They train individuals, hire more creative people, or create specialized innovation departments. Yet, for most organizations, these investments yield only disappointing results. They have not had sustainable solutions—practical and reliable |
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