Stel een vraag
Met het formulier hier onder kunt u contact op nemen met boekwinkel Boekstra.
Bruhn, Manfred, Rohlmann, Peter - Sports Marketing - Fundamentals - Strategies - Instruments
De vraag gaat over de volgende titel:
| Afbeelding: |
|
|---|---|
| Schrijver: | Bruhn, Manfred, Rohlmann, Peter |
| Titel: | Sports Marketing - Fundamentals - Strategies - Instruments |
| ISBN: | 9783658391218 |
| Uitgever: | Springer |
| Bijzonderheid: | 2022 85pp Paperback / softback |
| Prijs: |
€ 54,85
Gratis
|
| Meer info | Flaptekst This book provides the basic knowledge (basics) for professional sports marketing and gives suggestions for management practice. In the course of social and economic development, sports marketing has grown from rudimentary beginnings into a highly professional and complex discipline that not only affects those directly involved, but has also involved other interest groups (stakeholders) who often pursue their own and not always compatible intentions and interests.In addition, megatrends such as digitalisation and globalisation have given new impetus to sports marketing, just as sport itself has changed significantly in all its different manifestations and structures (including professionals and amateurs, sponsorship and organisation, self-determination and external determination).The authors present the basic building blocks in sports marketing in a compact manner and outline framework conditions, special features, strategy development and the use of marketing instruments. In this way, they create knowledge and understanding for successful sports marketing in the future. |
| Boek bekijken | |
Verzendkosten 1,75 euro per zending binnen Nederland, vanaf 19,90 euro GEEN verzendkosten binnen Nederland.
Verzendkosten België 3,95 euro per zending.
Bij bestellingen van 10 euro of minder zijn de verzendkosten hoger; zie vermelding bij het boek.
Speciale verzoeken? Meestal geen punt, vermeld ze in het veld opmerking.
De actuele levertijd kunt u vinden op onze website.
De verkoper zal binnen 1 werkdag contact met u opnemen om de koop verder af te handelen.