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Diversen - Global Strategies. Insights from the World's Leading Thinkers
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| Schrijver: | Diversen |
| Titel: | Global Strategies. Insights from the World's Leading Thinkers |
| ISBN: | 9780875845616 |
| Uitgever: | Harvard Business School Press |
| Bijzonderheid: | NEW, 1994, bound with dust jacket, 24 x 16.5 x 2.5 cm, 243 pp, 560 gr. |
| Prijs: | € 18,50 |
| Meer info | About this book: Globalization is transforming business in powerful ways. It is forcing companies to rethink strategies, redesign their organizations, seek new partnerships, and open minds as well as boundaries. Global Strategies features examples from succesful companies around the world, as well as commentary from the preeminent voices in the field. You will also find essays on global competition, global strategy and success in foreign markets, and are accompanied by interviews with executives. |
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