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Matt Oechsli - The Art of Selling to the Affluent
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| Schrijver: | Matt Oechsli |
| Titel: | The Art of Selling to the Affluent |
| ISBN: | 9780471703235 |
| Uitgever: | John Wiley And Sons |
| Bijzonderheid: | 2dehands - Goede Staat / Hardcover / 1ste druk / 2005 / 241 pagina's / Engels / 9780471703235 |
| Prijs: | € 19,95 |
| Meer info | This insightful book shows salespeople how to meet the needs of affluent clientsfrom the initial contact, to the sales presentation, to providing the level of service and quality they expect, to securing them as long–term customers. Based on extensive research of the buying patterns and expectations of the wealthy, this step–by–step sales guide reveals the secrets of attracting and keeping wealthy clients for life, boosting sales and repeat business. The Art of Selling to the Affluent is also a crash course in the world of the wealthy, giving you the understanding you need to satisfy and retain these profitable top–dollar clients. |
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