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Johan Aurik - The Future of Strategy
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| Schrijver: | Johan Aurik |
| Titel: | The Future of Strategy |
| ISBN: | 9780071848749 |
| Uitgever: | McGraw-Hill Education |
| Bijzonderheid: | 2dehands - Als Nieuw / Hardcover / 1ste druk / 2015 / 197 pagina's / Engels / 9780071848749 |
| Prijs: | € 12,50 |
| Meer info | Creating and executing a business strategy was once similar to playing chess. The board, the players, and the moves were all fairly well defined. Not anymore. The playing field is more complex than ever, and the competition comes at you from all angles. Business leaders are obsessed with "keeping up" and being "agile." Thus, the age-old activity of strategy development is being replaced by busy thinking, frenetic activity, and bureaucratic planning. The authors of The Future of Strategy argue that strategy is more important today than ever, and that disciplined, clear-thinking, strategically focused companies will end up owning the future. This book provides the roadmap you need to develop a strategy tailored specifically for today's business world. |
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